Advice about Wooden Windows & Doors Why are window prices so different?
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Why are window prices so different?

Window prices can vary significantly from company to company due to a combination of factors. Here are some reasons for the variation in window prices:

Quality and Materials: Different companies may use different materials and manufacturing processes to produce their windows. Higher-quality materials and better manufacturing techniques can result in more durable, energy-efficient, and aesthetically pleasing windows, which can lead to higher prices.


Some questions you might like to ask:

Do they apply 4 coats of wood protection paint?

Have they used an end grain sealer to prevent vulnerable parts of the wood from absorbing moisture?

Do they let it dry properly between coats, and follow the paint manufacturers guidelines?

How do they seal the glass into their frames? Why do they do it this way?

What parts are used? If used on the outside, are they rust proof?

Does water drain quickly from the outside and bottoms of their product?

How long have they been in business? Has their company registration number changed in the last 10 years?

Are other customers happy with their product?


Features and Options: Windows come with various features and options such as single or double glazing, low-E coatings, argon or krypton glass gas fills, different frame materials (wood, vinyl, aluminium), and various styles (casement, sliding, bay, etc.). Companies offering more advanced features and customisation options may charge higher prices.

Brand Reputation: Well established and reputable window brands may command higher prices due to their track record of quality and customer satisfaction. Consumers are often willing to pay more for brands they trust. Well established companies usually honor their guarantee, where as some company owners will open and close companies to avoid honoring the guarantee.

R&D and Innovation: Companies that invest in research and development to create innovative window designs, improved energy efficiency, or unique features might charge higher prices to recoup their development costs.

Economies of Scale: Larger companies that produce the same windows in higher volumes might be able to achieve economies of scale, for large projects that have hundreds of similar items, allowing them to offer lower prices due to reduced production costs. How ever this usually is not the case for smaller projects.

Sales and Marketing Strategies: Companies with aggressive sales and marketing strategies might offer promotional discounts or bundle deals to attract customers. These temporary price reductions can create significant price disparities. Though be aware, these prices are often misleading to get you on board.

Warranty and Support: Companies offering longer warranties and better customer support might charge higher prices to cover potential future expenses related to servicing and warranty claims.

Front doors in your colours and to your detail, to match your home. Door and window prices to suit all budgets

How to find the best window prices, for your needs:

Remember, finding the best window, or new front doors for your needs requires careful consideration of multiple factors. Some factors are mentioned below:

Research and Compare: Investigate multiple major window brands, their product lines, and features. Compare specifications, methods used, materials used, quality of parts, and available options.

Read Reviews: Customer and expert reviews provide insights into real-world experiences with specific brands and models. Look for feedback from other customers, on performance, durability, and customer support.

Check Warranties: A strong warranty indicates the manufacturer’s confidence in their product’s quality. Compare warranty terms and coverage between brands.

Visit Showrooms: If possible, visit showrooms or dealerships to physically inspect windows. This helps you assess the build quality, finishes, and ease of use.


Window prices can differ between companies due to several factors. Quality of materials and manufacturing processes influence durability and energy efficiency, affecting pricing. Additional features like double glazing, low-E coatings, and frame materials also impact costs. Reputable brands often charge more due to their established track record. Innovation and R&D efforts can result in unique features, justifying higher prices.

Installation quality & complexity and labour costs vary, affecting the overall price. Local market conditions, such as competition and demand, influence regional pricing disparities. Projects of scale can allow larger companies to offer lower prices. Sales strategies, promotions, and discounts create temporary variations.

Warranty and support quality are reflected in pricing. Companies set different profit margin goals, leading to price differences. Perceived value, marketing, and design can drive pricing variations. Lastly, competition and market dynamics affect pricing strategies.

When choosing windows, considering factors beyond price, like quality and long-term performance, is crucial for making an informed decision.

By considering these factors, homeowners can make an informed decision and opt for products from a proven company with proven products.

Contact us today or Read some reviews…

author avatar
Stephen Earle Director
A perfectionist, designer and manufacturer of world class timber windows & doors. Motivated by a desire to establish a company offering superior, high-security, and timeless handcrafted timber windows and doors, Stephen collaborated with like-minded artisans to found Authentic Timber Windows Ltd in 2006. The company's mission was to bridge traditional artisanry with modernity, creating wooden windows and doors that seamlessly blended traditional or modern aesthetics with high-security functionality. As the Founder and Director of Authentic Timber Windows Ltd, Stephen played a pivotal role in shaping the company's vision and strategic direction. His commitment to excellence and a customer-centric approach quickly positioned the company as a leader in the bespoke timber windows & doors market. Under Stephen's guidance, Authentic Timber Windows Ltd gained a reputation for delivering superior & durable windows & doors; whilst paying attention to detail, and providing exceptional customer service.
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